URGENT UPDATE: A devastating fire has completely destroyed the G Simmons & Sons Pork Scratchings factory in Walsall, leaving the family-run business in a state of shock. The fire broke out at approximately 19:18 GMT on Sunday evening, prompting a swift response from local authorities.
The West Midlands Fire Service deployed 95 firefighters and 13 fire appliances to battle the blaze, which involved two large drums of cooking oil. Fortunately, no injuries were reported, but the situation remains critical as the family assesses the extensive damage.
In a heartfelt message on their social media, G Simmons & Sons expressed gratitude for the community’s support, stating, “We are incredibly grateful no one was injured. Right now, we are carefully working through the recovery process, assessing the damage, and doing everything possible to rebuild and resume operations as soon as we are able.”
The beloved pork scratchings, a delicacy from the Black Country, have been a staple in local supermarkets and are also available through their online delivery service. However, the factory will remain closed on Monday as the family navigates the aftermath of this tragic incident.
The business has deep roots in the community, tracing back to the early 1970s when Graham Simmons began his career as a butcher in Willenhall. His sons, Shaun and Mark, joined him in the 1980s, leading to the establishment of a purpose-built factory approximately 30 years ago.
As the community rallies around the family, G Simmons & Sons reassured supporters, “This situation is challenging, and we truly appreciate your patience, understanding, and support during this difficult time. We are working hard to try and get a supply, and as we learn more and make progress, we will keep you updated.”
Authorities have scaled down the fire response as the situation stabilizes, with only two fire appliances remaining on-site as of Monday morning. The recovery efforts are just beginning, and further updates are expected as the family continues to assess the situation.
This tragic event underscores the vulnerability of local businesses and the emotional toll such disasters can take on families and communities. Stay tuned for more updates on this developing story.
