RiteWay has announced the grand reopening of its newly redeveloped store in Virgin Gorda on December 6, 2023. This event marks a significant milestone for the company and the local community, following a comprehensive 14-month revitalization project. The upgraded store is designed to enhance convenience, comfort, and accessibility for residents and visitors alike.
At the reopening ceremony, Store Manager Fredrickson Audain expressed his pride and gratitude for the new facility. “This store represents more than a business—it is a symbol of our endurance and commitment to the community,” he stated. Audain emphasized the store’s role in meeting the evolving needs of Virgin Gorda’s residents, adding, “Serving the people of Virgin Gorda is truly an honor.”
The project was made possible by the efforts of local contractors and the dedicated RiteWay and RTW teams. “Their commitment over the months ensured that we could deliver a store the community deserves,” Audain noted.
Enhanced Shopping Experience
The refreshed RiteWay store offers a range of new features aimed at improving the customer experience. The trading floor has expanded, now doubling in square footage, which allows for wider aisles and better navigation. Five additional checkout lanes have been installed to enhance shopping speed and reduce wait times. Furthermore, an expanded car park improves accessibility, particularly during peak hours.
A new shaded picnic area provides a comfortable resting spot for families, crews, and visitors, enhancing the overall shopping experience.
Fresh Offerings and New Amenities
In a significant enhancement to its perishable goods, the Virgin Gorda store will receive direct bi-weekly shipments of fresh produce, ensuring the highest quality for residents. The expanded fresh foods department now includes a larger selection of vegetables, fruits, and seasonal items, along with improved cold-chain logistics to ensure freshness.
A standout feature of the redevelopment is the introduction of a full-service deli. This new amenity offers freshly prepared daily breakfasts and hot lunch options, catering to the needs of residents, workers, and boat crews. The deli’s expanded menu aims to provide convenience and value to the community.
Additionally, the increased floor space allows for a broader range of household essentials, lifestyle products, and general merchandise. Despite these improvements, RiteWay remains committed to maintaining the same pricing found at all its stores across the territory, ensuring fairness and consistency for Virgin Gorda shoppers.
The grand reopening of the RiteWay Virgin Gorda store symbolizes community partnership, investment, and the enduring spirit of service. RiteWay invites all residents, families, and visitors to join in celebrating this exciting milestone and to experience the new store firsthand.
