Apple has launched a promotional initiative that allows readers to download a free chapter from the fictional novel “Bloodsong of Wycaro,” written by the character Carol Sturka, portrayed by Rhea Seehorn in the Apple TV series Pluribus. This excerpt is now accessible on Apple Books and is part of the company’s broader marketing strategy for the show.
The move coincides with the release of three episodes of Pluribus, with new episodes scheduled to be released weekly until December 26. The series has garnered attention not only for its engaging storyline but also for its innovative approach to marketing, reminiscent of the campaign Apple employed for the second season of Severance.
The availability of the free chapter is intended to enhance viewer engagement and provide a deeper connection to the character of Carol Sturka, who is depicted as a successful author of romantasy novels within the show.
Readers can easily download the free excerpt through Apple Books. Apple’s description highlights the unique nature of this promotional effort, aiming to attract both fans of the show and new audiences interested in the fictional work.
Beyond Pluribus, Apple TV offers a variety of acclaimed series and films, including popular titles like Ted Lasso and Severance. Subscriptions to Apple TV are available for $12.99 per month, with an option to bundle through Apple One for $19.99 monthly, which provides access to additional services.
As the series continues to unfold, viewers and readers alike are encouraged to share their thoughts on Carol’s fictional book based on the available excerpt, fostering a community dialogue around the show and its characters. The integration of literature and television storytelling presents a compelling avenue for audience engagement in today’s entertainment landscape.
