Tesco and Salvation Army Launch Christmas Toy Appeal in Consett

Tesco has partnered with the Salvation Army to support local children in Consett this Christmas through a toy donation initiative. From now until December 15, 2023, customers at the Consett Genesis Extra store are encouraged to donate new, unwrapped toys as part of the Salvation Army Consett’s Toy Appeal. The collected toys will be distributed to children in need within the community.

Kathryn Herdman, the Community Champion at Consett Genesis Extra, emphasized the importance of community involvement, stating, “Giving is not just about making a donation – it’s about making a difference. We want to make this our biggest collection yet with the help of the amazing generosity of the Consett community.” This sentiment reflects the broader mission of both organizations to foster goodwill during the festive season.

Claire De Silva, Head of Communities at Tesco, echoed this commitment, highlighting the year-round dedication of Tesco stores to support local children and their communities. She remarked, “Thanks to the generosity of our customers and colleagues, the annual toy donation campaign is a wonderful way to make a difference at Christmas. It’s great to see Tesco Consett Genesis Extra partnering with The Salvation Army Consett this year to ensure that every child experiences the magic of Christmas.”

This initiative is part of a larger campaign, with over 800 Tesco stores across the UK serving as collection points for toy donations. Last year, Tesco customers contributed a remarkable total of 125,000 toys, and the retailer aims to surpass that number this holiday season.

The collaboration between Tesco and the Salvation Army not only aims to provide joy to children but also strengthens community ties in Consett. As the holiday season approaches, the appeal serves as a reminder of the collective effort needed to support those less fortunate.

In conclusion, the Consett Christmas Toy Appeal represents a significant opportunity for local residents to contribute positively to their community. Interested shoppers can drop off their donations at the Consett Genesis Extra store until mid-December, making a tangible difference in the lives of children this festive season.