UPDATE: Shoppers are flocking to Boots for L’Oréal Paris’s £6.99 Magic Retouch spray, a revolutionary solution for covering grey hair that promises to boost confidence and save time. This product is making waves as the go-to choice for quick root touch-ups, especially for those with busy lifestyles.
The Magic Retouch spray, available in nine shades, can blend seamlessly with natural hair color, recoloring roots in just three seconds. Designed to fit perfectly in a handbag, it’s an ideal companion for last-minute outings or weekend trips. Recent data from a 2024 Nielsen study confirms it as the world’s most popular root cover-up product, representing a significant shift in hair care routines globally.
According to customer reviews, the spray has garnered over 1,000 five-star ratings on the L’Oréal website, with users praising its effectiveness. One satisfied customer shared, “
Absolutely loved this product from L’Oréal. It has made such a difference to my hair line and given me so much more confidence going out.
” Another user noted, “It didn’t feel heavy or sticky. Perfect for in-between salon visits, and I would definitely recommend it.”
The product comes in two sizes: a 75ml bottle for £6.99 and a 150ml permanent version for £10.99. It’s widely available at Boots, Superdrug, Tesco, Morrisons, and Savers.
While the ease of use is highlighted by many—“Just a quick spray to the greys, and gone!”—some customers caution against using it immediately before bed, as it may transfer onto linens. However, most agree that it washes out easily without leaving a trace.
The Magic Retouch is not the only option for shoppers seeking grey coverage. Alternatives include Superdrug’s Colour Fix Instant Root Cover, priced at £5 for 75ml, and Clairol’s Root Touch Up spray, available at Boots for £8.99. Yet, many still prefer the swift and efficient results of L’Oréal’s latest offering.
As grey hair cover-up solutions become essential in beauty routines, L’Oréal Paris’s Magic Retouch is leading the charge, proving to be a game-changer for those seeking quick fixes without the hassle of salon visits. Shoppers are encouraged to grab their own bottle of this trending product while it remains available.
Stay tuned for more updates as we continue to monitor the popularity of this breakthrough in hair care solutions.
